Social Media Strategist specializing in audience growth, content strategy, and digital storytelling.
Services
Social Media Strategy & Analytics
Audience insights, performance tracking, and optimization across Instagram, Facebook, TikTok, and LinkedIn.
Audience Growth & Community Engagement
Platform-specific tactics to increase discoverability, engagement, and inbound interest.
Market & Competitor Research
Data-informed research using tools like Statista and Mintel to guide content and positioning decisions.
Content Creation & Short-Form Video
Visual content, Reels, and videos created with Canva and CapCut to support brand storytelling and reach.
Brand & Profile Optimization
Bio, CTA, and visual alignment to improve clarity, professionalism, and conversion.
About Me
I am a Social Media Strategist with a global perspective shaped by studying abroad in three countries and working across media, agency, and brand environments. I help organizations grow engaged audiences through strategy driven, platform specific content, with a focus on consistency, discoverability, and short form video that actually performs.
I have managed social media for an award winning student newspaper, collaborated with founders and creative teams, and supported campaigns through content optimization and performance analysis. In my final semester pursuing a B.A. in Social Media and Digital Strategy at Columbia College Chicago, I am seeking media, agency, and corporate roles where thoughtful content strategy drives meaningful impact.
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Testimonial
"Sabrina joined Riqueza as a Social Media Intern. We loved having her on our team! She was always ready to learn and apply new methods/strategies to our socials. She helped us immensely creating graphics and UGC content during our 2024 Riqueza Reimagined Summit. We loved her efforts and we wouldn't have been able to push this summit forward without her efforts! I highly recommend working with Sabrina! She was a great asset to our team"